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How email marketing is used for lead nurturing

How email marketing is used for lead nurturing?

Email Marketing remains a potential business activity that has the power to transform the way organizations engage with their customers. This is an excellent strategy to increase ROI and nurture leads for increased engagement and enhanced conversions. What is Lead Nurturing? Lead nurturing is a process of building relationships with prospects that can become potential …

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Guidelines for Conversion rate in Email Marketing

Guidelines for Conversion rate in Email Marketing

Ever since Emails came into existence, email marketing has taken the centre stage of traditional marketing approaches. This is an easy way to engage with prospects while also developing relationships with existing clients. The role of email marketing is to generate Quality Prospects. The email marketing conversion rate is a fundamental KPI that enterprises need to …

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